About Peter

Life is what happens to you while you're busy making other plans.
John Lennon, "Beautiful Boy"
English singer & songwriter (1940 - 1980)

In 1967 I graduated with a BS in Business Administration from the American University in Washington, DC. The following year I earned an MBA in Business-Governemnt Relations from the same University. In the years following, I have been fortunate enough to have some incredible opportunities. Below are some of the more interesting ones:

Experienced Independent Consultant

My experience from over 20 years in brand and general management and over 20 years in consulting is being put to work in a slightly different way. The majority of my efforts go to working with a London-based consulting group, Group Partners. Utilizing their Structured Visual Thinking process they assist organizations from industry to government in solving wicked problems. Remaining time is allocated to helping private equity firms with due diligence and understanding how to best reinvent a business so as to capture potential future value. From time to time, former clients will call for a day of "can we talk it over".

President and Founder of CoKnowledge, Inc.

The Genesis of CoKnowledge was based on the premise that companies and consumer brands required a time tested process that would lead to successful reinvention. Over 20 years and experience with over 200 brands the CoKnowledge process has been improved and validated over and over again. Take a look at the process.

President of Ryan Management Group for Ryan Partnership

Ryan Partnership is one of the leading promotion agencies in the United States. An early objective of the partners was to add a consulting arm. Working with a core group of seasoned consultants this goal was achieved.

President of BrainReserve, Inc.

Working with futurist Faith Popcorn, BrainReserve became a nationally known and respected agency whose charter was to assist companies in understanding trends and consumer behavior.

Bristol-Myers Squibb Company

Director of Corporate Development, Consumer Products

Acquisitions/Divestitures/Licensing

Vice President, Business Development, The Drackett Company

New Products/Brand Extensions/External Development

General Manager, O-Cedar

Category Marketing Manager for Lever Bros. Company

Laundry Detergents/Bar Soaps/New Household Products

New Products Director for H.J. Heinz

Johnson & Johnson

Product Director

Assistant Product Director