Tag: Niketown
When Did Experience Retail Become New
In 1990, Nike opened it’s first Niketown. At the time it was considered a big deal because it was a retail outlet that wasn’t based on selling “stuff”. Its reason for being was to allow consumers to experience Nike products and bask in the glory of Michael Jordan’s heroics. Fast forward to this morning as […]
Posted: October 13th, 2009 under Uncategorized.
Tags: Disney, New York Times, Nike, Niketown, Starbucks
Comments: 1